by Ken Gray | Mar 3, 2021 | Business Strategy, Digital Strategy, Entrepreneurial Insights, Social Media
Social Media can drive success in many areas, but also realize that it’s way too easy to add a prestigious title, awards, and accolades to an online profile; so do you really know whom you’re dealing with? Here are three keys of a genuine personal brand:...
by Ken Gray | Jul 20, 2020 | Business Strategy, Digital Strategy, Entrepreneurial Insights
Did you know that 75% of customers don’t believe ads? However, 90% of them have confidence in brand suggestions from a friend or associate. That is a huge contrast between word-of-mouth referrals and directed advertising! Word-of-mouth is the oldest and the most...
by Ken Gray | Jul 10, 2020 | Website Maintenance, Website Security, WordPress Security
What’s the worst nightmare of a website owner? You know it – having your website hacked! All your hard work and original thought from months and years of research vanish into thin air. Not only do hackers steal your and your customer’s personal data,...
by Ken Gray | Mar 22, 2020 | Business Strategy, Customer Trends, Entrepreneurial Insights
Whenever a crisis hits the globe there are opportunities that arise. If you have or are considering starting a business or side hustle, now is the best time. If your work and pay have been affected by Covid-19 you may want to consider starting or growing a side...
by Ken Gray | Nov 15, 2019 | Sitecore Content Hub
Google receives over 63,000 searches per second on any given day and every search represents someone who is looking for personalized content that will solve or answer a question they have. Your ability to provide that answer (a.k.a. relevant content) in a timely...